A broad picture demystifying the modern telecommunications technologies, business and regulatory issues and their impact on Organizations, Organizational Planning and Effectiveness.

Advances in telecommunications and distributed data processing have virtually eliminated the time and distance barriers that once separated an organization's strategic center from its affiliate sites. Telecommunications enable the modern day organization to communicate in real time with its affiliate sites, and thereby make it practical for an organization to operate in a truly global environment. At the heart of modern telecommunications systems is the intelligent network, which can be likened to the brain of the internal nervous system. It provides the means for a seamless integration of information and communications, both internal and external to the organization.

The intelligent network is a dynamic information resource designed to support both strategic decision-making and routine operations. By providing such added value and efficiency, the intelligent network makes it feasible for a highly complex organization to operate on a worldwide basis.

In addition to the regular course material, special attention is given to a series of case studies and technology profiles. The case studies examine major legal cases that have seriously affected the development of law and policy in the U.S. A basic premise is that law and policy have direct (and indirect) economic consequences that affect the development of new products and services, the organizations who provide them, and the consumers who are the intended users.

The technology profiles are designed to familiarize the participants with the terms, design and operation, as well as applications in the organizational and residential settings.

Applications and benefits:

You will benefit by enhancing your understanding of:

Who should attend:

The course offers an insight in to a broad range of issues stemming from, and associated with, the pervasive proliferation of telecommunications in the modern work place, organization and private life. Comprehensive coverage of these issues serves as an invaluable resource for all those who plan, design, procure, implement, maintain, support or use telecommunications. Throughout the course, special attention is focused on facilities planning, regulatory economics and the corresponding impact that such technologies have on organizational structures.

Course Outline:




About the Instructor

Richard A. Gershon, Ph.D.,, (Ohio University, 1986) is Professor and co-founder of the Telecommunications Management program at Western Michigan University where he teaches courses in Telecommunications Management, Law and Policy and Satellite & Cable Communication. An award winning author and lecturer, Dr. Gershon has presented numerous management seminars to telecommunications organizations worldwide. He is the author of Telecommunications Management: Industry Structures and Planning Strategies (2001) and The Transnational Media Corporation: Global Messages and Free Market Competition, winner of the 1998 Book of the Year by the U.S. National Cable Television Museum. Dr. Gershon has twice been selected for teaching honors, including the Steven H. Coltrin Professor of the Year Award (2000) by the International Radio& Television Society (IRTS) and the Barry Sherman Award for Teaching Excellence (2001) by the Management and Economics division of the AEJMC.


Course: TOO-305 Duration: 3 Days FEE: $1,399 CEUs: 2.16

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Please direct any additional inquiries regarding this course to Anita Hellstrom, Program Coordinator, by e-mail, FAX: (240) 371-4488 or TELEPHONE: (202) 241-6326.

Call toll free 1-800-683-7267 from anywhere in the Continental U.S. or CANADA.

Last modified November 11, 2011.